Digital camera

The world’s first digital camera with a liquid crystal display was made by CASIO (カシオ) and put on the market in 1995. It became a big hit.

In 2005, digital camera sales were dominated by Canon (キヤノン), with a market share of 21.7%. SONY (ソニー) came in second with 17.3%, Eastman Kodak (コダック) with 16.9%,
OLYMPUS (オリンパス) in 4th place with 10.8%, and Nikon (ニコン) following with 10.4%. These four Japanese companies accounted for 60.2% of worldwide digital camera sales.

In 2004, the 1st place belonged to Canon, the 2nd to SONY, 3rd to OLYMPUS, 4th to Kodak, and 5th to FUJI FILM. These four Japanese companies monopolized the market.

In 2003, the market was led by SONY with a market share of 23.0%. Second place belonged to Canon with 21.7% of sales. OLYMPUS and FUJI FILM had 15%, and Nikon had 10.9%. These Japanese companies accounted for 85.6% of digital camera sales in that year.

In August 2004, CASIO announced production of the standard slim digital camera with zoom lens. The use of ceramic lens with a high refractive index permitted a decrease in dimensions, allowing the camera to fit in the palm of a hand.